I worked with State Farm Agencies in the Greater New Orleans area to design and develop campaign-related marketing web pages and social media assets.
This involved creating digital marketing materials that aligned with State Farm’s brand guidelines while incorporating localized elements specific to the local market. I developed responsive landing pages for seasonal insurance campaigns, designed social media graphics for Facebook and Instagram, and created email newsletter templates that improved client engagement rates.
The project required close collaboration with individual agency owners to highlight their unique value propositions while maintaining brand consistency across all deliverables. This work helped these local agencies increase their digital presence and drive measurable increases in lead generation through targeted online campaigns.
